Chapter 22. Compiling a plan of technical SEO works at a site

At the first stage you should conduct primary analysis of the company’s area of activity. In time of it you should learn structure of site construction, content of the text estimating competition level and exposing complexities you have to meet.

Perhaps, this stage should be considered together with compiling of semantic kernel but let’s to stop at the example of competition detection of the site of household appliances selling and few goods for promotion with the help of search system.

Let us suppose that there is the site www.site.ru of household appliances selling with goods units by three types: washing machines, microwaves, squeezers.

On what things should we pay attention?